Dear colleague,
Over the past 12 months, in words of Marketing magazine, we’ve continued to grow “a consultative business that blurs the boundaries between traditional research and data acquisition through the use of cutting-edge tools.”
This continued focus on working alongside senior decision makers to drive return on investment, as opposed to just ‘delivering insight’, has led to some real successes over the last year:
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At a group level, organic growth has been 12 times
the industry average, whilst we’ve started to work across the globe with over 50 great new brands. |
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Our Market Analytics business has doubled its turnover, working internationally to identify the most profitable investments for our clients and forecast likely financial returns. |
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Nunwood’s US office, setup in January to service our North and South American networks, has been a massive success, taking on over a dozen new clients. |
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Our award-winning Fizz system has continued to optimise our clients’ global information bases, revolutionising the ease with which ever-increasing amounts of research, competitive intelligence and industry news feed into decision making. |
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Film Productions – our newest venture – has enjoyed unprecedented interest from the industry, creating production-quality films to market key messages and findings with real impact. |
What’s been a thrilling year for us has been entirely down to being able to work globally with great clients on often ground-breaking projects.
One theme that rings out louder than others when talking to these clients is the need for agencies to spend less time talking method and techniques and more time embracing the language of business: sales, ROI and bottom-line return.
At Nunwood, this is increasingly become central to everything we do and, needless to say, we’ve lots of new ideas for 2008 that I sincerely hope that we’ll have the opportunity to share with you over the coming weeks.
Warm regards,
Clare Bruce,
CEO
e. clare@nunwood.com
t. 0845 372 0101